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MsgKart WhatsApp Business API – Pricing & Plans

Subscription Plans with Unlimited Users – Choose Monthly or Yearly

Growth

For brands who want to start WhatsApp campaigns & ads at scale

2,999

/month

1350

/month

Includes:

WhatsApp Business API (Partner Onboarding)

Click-to-WhatsApp Ads Manager

WhatsApp Campaigns (Broadcast & Retargeting)

Template Message Sending (Marketing/Utility/Auth/Service)

Upload & Manage Contacts

Up to 10 Tags & 5 Custom Attributes

Live Chat Inbox (1 Owner/Manager  + 3 Agents)

Basic Reports (Delivery, Reads, Clicks)

Template Manager + Quick Replies

👉 Best for:

Startups, loan agents, real-estate micro-agencies, small BFSI teams running CTWA + WA campaigns.

Automate

For teams who want serious automation across WhatsApp + RCS

4,999

/month

Everything in Growth, plus:

WhatsApp Automation

Chatbot Flow Builder

WhatsApp Forms

Up to 10 Chatbot Flows

Conditional Logic, API calls, CRM Updates

RCS Messaging

RCS Campaign Manager

RCS Rich Cards & Carousels

Verified Sender Branding

Delivery & Read Analytics

Bidirectional RCS → WA fallback (optional)

Advanced Tools

Campaign Scheduler

CSV Campaign Upload

Auto Failed-Message Retry

Smart Agent Routing

User Access Control

Click Tracking (WA + RCS)

Up to 100 Tags & 20 Custom Attributes

👉 Best for:

 BFSI SMB lenders, real-estate developers, agencies selling recurring campaigns, high-volume marketers.

Enterprise

For companies needing full-stack conversational automation across WhatsApp, RCS, Voice & API-first journeys

Custom Pricing

Everything in Automate, plus:

WhatsApp Pro Suite

WhatsApp Business Calling (outgoing/incoming)

IVR-style conversational calling

Branded, verified WA Calling identity

Outbound calling campaigns

Solutioning & Consulting

Dedicated WhatsApp/RCS Automation Expert

Custom Flow Setup (loan journeys, KYC, EMI, site-visit funnels)

End-to-end solutioning for lending/real estate

RCS + Voice + Omnichannel

RCS Advanced: interactive flows, carousels, multi-step forms

Cloud Telephony (IVR, call routing, sticky agent)

Voice Bots (inbound + outbound)

Unified Omnichannel Inbox (WA + RCS + Voice + Calling)

Technical Integrations

Custom API Integrations

Loan APIs (PAN, GST, CKYC, Eligibility)

CRM Integrations – LeadSquared, Zoho, HubSpot, custom CRM

Webhooks & event-based automation

Enterprise Controls

Unlimited Tags & Attributes

Unlimited Agents

Priority Support

Dedicated Account Manager

Higher messaging speeds

👉 Best for:

NBFCs, fintech lenders, large real-estate developers, national agencies, enterprise brands with >5L messages/month.

WhatsApp

Free Forever

Get Started with WhatsApp Ads & WhatsApp API

0

/month

Free WhatsApp Blue Tick Application

Free WhatsApp Business API

₹50 Free Conversation Credits

Unlimited Free Service Conversations (Live chat Replies to user messages)

Click to WhatsApp Ads Manager

Upload & Manage Contacts

Create tags & attributes

Upto 10 Tags

Upto 5 Custom Attributes

Create template messages

Live Chat Dashboard

Basic

Everything you need to get started with your business

1500

/month

1350

/month

Everything in Engage

Marketing: ₹0.88

Utility: ₹0.125

Authentication: ₹0.125  

Service: Unlimited Free Service Conversation

All Features of Free Forever

1 Owner + 5 FREE Agents included. Additional Agents at ₹750/ month each

Smart Audience Segregation

Broadcasting & Retargeting

Template Message APIs

Template Message APIs

Multi-Agent Live Chat

Agent Transfer & Manager Monitoring

Agent Transfer & Manager Monitoring

2400 Messages/min

Shopify & WooCommerce Integrations

Shopify & WooCommerce Integrations

Dialogflow Chatbot Integration

Shared Team Inbox

Click-to-WhatsApp Ads Manager

Pro

Highly recommended plan to make the best use of Retargeting Campaigns

3200

/month

Per Template Message Charges

Marketing: ₹0.88

Utility: ₹0.125

Authentication: ₹0.125  

Service: Unlimited Free Service Conversations

Features

All features in Basic Plan

Upto 100 Tags

Upto 20 Custom Attributes

Campaign Scheduler

Campaign Click Tracking

Smart Agent Routing

Campaign Budget Analytics

Carousel Template Click Tracking

CSV Campaign Scheduler

User Access Control

Automatic Failed Message Retry 

1 Owner + 5 FREE Agents included. Additional Agents at ₹750/ month each

Enterprise

Recommended for 5 Lac+ Messages per month

Custom

Per Template Message Charges

Marketing: Custom

Utility: ₹0.125

Authentication: ₹0.125  

Service: Unlimited Free Service Conversations

Features

All features in Pro Plan

Recommended for Brands with 5 Lac+ Users

Unlimited Tags

Unlimited Attributes

Downloadable Reports

Dedicated Account Manager

Priority Customer Support

Webhooks

Higher Messaging Speed

Other Charges:

One time setup charges: As per Customised workflow and solutioning from MsgKart Whatsapp Experts.

All pricing plans include:

Contact Management

Broadcast Management

WhatsApp Catalog

Template Submission

Shared Team Inbox

Shared Team Inbox

Per Template Message Charges

Marketing: ₹0.88

Utility: ₹0.125

Authentication: ₹0.125  

Service: Unlimited Free Service Conversations

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Meta

Charges As Per Actuals

These rates apply to conversations sent within India and may vary based on the template category and the recipient's country. All conversations are valid for 24 hours.

Note: All prices mentioned are exclusive of GST.

All Conversations are of 24hr window.

Authentication Conversations = ₹ 0.15

Utility Conversations = ₹ 0.15

Marketing Conversations= ₹ 0.80

All User Initiated Conversations are free

Add-ons

Voice Calls/IVR Integration

55-65 Paisa per minute as per Call Volume

RCS - Rich Communication Services

30 Paisa per Sent Message.

40 P per sent message for Managed Campaigns (Minimum Campaign size of 1.5 Lakh Messages - without lead lists )

Streamline customer communication with Voice Call/IVR Integration. Automate calls, provide interactive voice responses, and improve customer service efficiency, ensuring a seamless and professional experience for your users. Perfect for businesses aiming to optimize their customer engagement.

Voice Calls/IVR Integration

500

Platform charges per month

0.70

paise per minute

350

Rental for virtual number

55-65 Paisa per minute as per Call Volume

Route Incoming calls Intelligently

Make Outgoing calls from CRM

Access call Recordings

Monitor Agent Performance

Add-ons

Streamline customer communication with Voice Call/IVR Integration. Automate calls, provide interactive voice responses, and improve customer service efficiency, ensuring a seamless and professional experience for your users. Perfect for businesses aiming to optimize their customer engagement.

Voice Calls/IVR Integration

500

Platform charges per month

0.70

paise per minute

350

Rental for virtual number

Set up IVR

Route Incoming calls Intelligently

Make Outgoing calls from CRM

Access call Recordings

Monitor Agent Performance

RCS - Rich Communication Services

500

per month

Platform Charges

0.18

per message

Text Only

0.30

per message

Rich Content

0.40

per message

 Managed Campaigns

0.40

per message

 Managed Campaigns

Streamline customer communication with RCS Messaging . Deliver interactive, media-rich messages, automate conversations, and enhance customer engagement with verified business messaging. Perfect for businesses looking to provide a seamless, professional, and next-gen messaging experience that boosts trust and conversions

Automate RCS Messaging

Send Rich Media Messages

Enable Two-Way Interactive Conversations

Personalized & Verified Business Messaging

Track Message Delivery & Read Status

Voice Calls/IVR Integration

500

Platform charges per month

0.70

paise per minute

350

Rental for virtual number

Streamline customer communication with Voice Call/IVR Integration. Automate calls, provide interactive voice responses, and improve customer service efficiency, ensuring a seamless and professional experience for your users. Perfect for businesses aiming to optimize their customer engagement.

55-65 Paisa per minute as per Call Volume

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